Monday, May 24, 2010

Blue is the New Green




La Mer  is going Blue to help green up the planet.  To help celebrate World Ocean's Day, La Mer has created a limited-edition 100 ml World Oceans Day “blue” Crème de la Mer jar and will make a $200,000 donation to Oceana - a non-profit organization dedicated to protecting the world's oceans.  The limited-edition 100 ml “blue” Crème de la Mer jar is available in limited quantities and will be sold globally in the month of June in celebration of World Oceans Day. 


Made official by the United Nations in 2009, World Oceans Day takes place annually on June 8th and is a day to recognize the sea’s importance as a vital ecosystem and take action to preserve its delicate habitats and wildlife. With over 300,000 members in 150 countries, Oceana’s science-based policies have greatly reduced over-fishing and protected threatened marine habitats. 


Help support the Green and the Blue while pampering yourself and protecting your skin.

1 comments:

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